Internet data collection is a delicate issue with the search engines and regulators everywhere, the classical example of one pulling against the other. With the users being left in the middle, it cannot go on any longer, so yesterday, European data privacy regulators ruled that even search engines based outside the Old Continent must comply with the EU rules on how private data and preferences are stored.

ItÂ’s final for Europeans, they must consent to having their Internet address and search ...